APP/ — Corporate Hero (new brand)
/ Corporate Wellness by APP/

PROFESSIONAL-GRADE FITNESS
FOR YOUR ENTIRE TEAM

Built by Ulster Rugby's Lead Academy Athletic Development Coach. 11 programmes and 2 sport pathways delivered through an app. From £7.99/employee/month.

Book a Free Consultation Start a Free 4-Week Trial
Currently onboarding companies across Northern Ireland
APP/ — Corporate Stats (new brand)
11+2
Programmes & Pathways
12
Months Periodised
3-6
Days Per Week
48hrs
Setup Time
APP/ — Corporate Problem (new brand)

YOUR TEAM'S HEALTH
IS YOUR BUSINESS

Most corporate wellness programmes fail because they offer generic content nobody sticks with. Step challenges get boring after a week. Meditation apps collect dust.

Your team deserves actual programming — structured, progressive, and built by a coach who knows what they're doing.

7.1 million
working days lost to musculoskeletal disorders annually in the UK Source: HSE 2024/25
9.4 days
average sick days per UK employee per year — rising year on year Source: CIPD 2025
85%
of employees would consider leaving a company that doesn't support their wellbeing Source: Wellhub 2026
APP/ — Programmes (Corporate, new brand)
/ Programmes
11 Programmes. 2 Sport Pathways. Every Fitness Level.

From complete beginners to competitive athletes. Every employee finds their fit.

Starter Strength
3 days/week
Starter Strength
New to the gym? Simple barbell fundamentals with week-by-week progression. Perfect starting point for beginners.
Iron Base
4 days/week
Iron Base
Progressive barbell training for strength, power, and athletic performance. The foundation programme.
Powerbuilding
5 days/week
Powerbuilding
Heavy compounds paired with aesthetic-focused accessory work. Get strong, look strong.
Meet Prep
4 days/week
Meet Prep
Peak for your first or fiftieth powerlifting meet. 24-week block periodisation built in.
Athletic Edge
5-6 days/week
Athletic Edge
Train like an athlete, look like one. Strength, power, EMOMs and engine work. No filler.
Olympic Lifting
4 days/week
Olympic Lifting
Master the snatch and clean & jerk with structured progressions. Explosive power and technical skill.
Hyrox Prep
4–5 days/week
Hyrox Prep
Race-specific strength, running, and station conditioning. First race or fastest race.
Runner's Strength
2-3 gym + runs
Runner's Strength
Strength training built around your race. Three 16-week blocks for 5K, Half, and Marathon.
Build and Burn
5 days/week
Build & Burn
Hypertrophy and body recomposition. Build muscle, reduce body fat, look and feel your best.
Kettlebell Anywhere
4 days/week
Kettlebell Anywhere
Minimal equipment, maximum results. Full-body strength and conditioning with just 1–2 kettlebells.
Zero Kit
4 days/week
Zero Kit
No gym required. Progressive calisthenics from foundations to advanced bodyweight training — anywhere.
Gaelic Sports Pathway
Sport Pathway
Gaelic Sports Pathway
52 weeks mapped to the Gaelic Sports calendar — for employees who play football, hurling or camogie.
Rugby Pathway
Sport Pathway
Rugby Pathway
52 weeks built around the rugby year. Forwards and Backs tracks — for employees who play club rugby.
APP/ — Coach (Corporate, new brand)
/ Behind The Platform

BUILT BY A COACH.
Not A Content Team.

APP/ isn't a wellness startup dreamed up by tech founders. Every programme is written by a coach who works with professional athletes every week — and held to the exact standard those athletes get.

Conall McElholm — Lead Academy Athletic Development Coach, Ulster Rugby
Athletic Development
Ulster Rugby
CONALL
McELHOLM
Lead Academy Athletic Development Coach
Ulster Rugby MSc S&C PhD by Research 15+ Years Elite Sport Tyrone GAA

Conall is the Lead Academy Athletic Development Coach at Ulster Rugby, one of Europe's leading professional rugby programmes. With 15+ years across elite sport — GAA, rugby, golf, triathlon, and athletics — he brings the same evidence-based, periodised programming used at the highest level to every APP/ programme.

He holds an MSc in Strength & Conditioning and is completing a PhD by research. Every programme is rigorously structured — not generic content, not influencer workouts. Real coaching, built to scale.

15+
Years Elite Coaching
240+
Athletes Coached
11+2
Programmes & Pathways
/ How Every Programme Is Built
Evidence-Led
Grounded in sport-science research and postgraduate study — structured on principle, not trends or guesswork.
Professionally Applied
The same periodisation, testing and recovery thinking used with Ulster Rugby athletes week in, week out.
Built To Scale
Structured to hold up whether it's one athlete training at home or an entire squad — professional standard, everyday access.
Train With Conall 7 days free · £9.99/month · cancel anytime
APP/ — How It Works (new brand)
/ How It Works

Live in 48 Hours

01

Book a Call

15 minutes. We learn about your team and recommend the right approach. No hard sell.

02

We Set Up

We create accounts for your employees and assign programmes. Takes about an hour. Zero work from you.

03

Team Trains

Employees download the app, pick their programme, and start training that day. Full tracking built in.

04

Monthly Report

We send engagement data: who's training, how often, and progress. You report the win to leadership.

APP/ — Corporate Pricing (new brand)

SIMPLE PRICING. NO HIDDEN COSTS.

For less than the price of a single gym class per employee per month, your team gets 12 months of professional programming, app delivery, and monthly reporting.

For context: UK employers typically spend £35-£110 per employee per month on private medical insurance. APP/ delivers professional S&C programming designed by Ulster Rugby's Lead Academy Athletic Development Coach at a fraction of that cost — and works alongside any health benefits you already offer.
20% Corporate Discount
£7.99 /emp/month
Billed monthly per employee
Individual price: £9.99/month
  • ✓ All 11 programmes and 2 sport pathways
  • ✓ 12 months of periodised programming
  • ✓ App delivery with full tracking
  • ✓ Monthly engagement reporting
  • ✓ Direct support from APP/'s founder
Book a Consultation →
Best Value · Save 15%
£6.79 /emp/month
Billed annually (£81.48/emp/year)
Save £14.40 per employee vs monthly corporate plan
  • ✓ Everything in monthly plan
  • ✓ Volume discounts for 100+ employees
  • ✓ Priority onboarding
  • ✓ Quarterly review calls with the founder
Book a Consultation →

Free 4-week pilot available · Up to 20 employees · No obligation

APP/ — Corporate ROI (new brand)

The Business Case

This isn't just a nice-to-have. It's a strategic investment with measurable returns.

27%
fewer sick days taken by physically active employees
93%
of employees say wellbeing support is as important as salary
67%
higher employee satisfaction in companies with wellness programmes
69%
of employers say competition for talent has increased in the past year
Example ROI
A company with 100 employees at £7.99/month invests £9,588/year. If the programme prevents just 2 days of absence per employee (average daily cost £100-200), the return is 2-4x in the first year alone — before accounting for improved productivity, morale, and retention.
APP/ — Corporate CTA (new brand)

Ready to Invest
In Your Team?

No obligation. No hard sell. Just a conversation about whether APP/ is right for your people.

Book a Free Consultation Start a Free 4-Week Trial

Built by a professional Ulster Rugby coach · Trusted across Northern Ireland

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Conall@athleticperformanceplatform.com

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