The Athletic Performance Platform (APP) is operated by Conall McElholm, based in Omagh, Co. Tyrone, Northern Ireland. Contact: theathleticperformanceplatform@gmail.com

When you sign up, we collect your name, email address, and payment information. Payment data is processed securely by Stripe and we do not store your card details. We may also collect usage data such as which programs you access and how often you train.

We use your data to provide and improve our services, process payments, send you training-related communications, and respond to your enquiries. We will never sell your personal data to third parties.

If you download a free plan or sign up for a trial, you may receive email communications from us including training tips, product updates, and promotional offers. You can unsubscribe at any time by clicking the unsubscribe link in any email.

We use the following third-party services: Stripe for payment processing, Mailchimp for email communications, and Webflow for website hosting. Each of these services has their own privacy policy and handles your data in accordance with GDPR.

We retain your personal data for as long as your account is active or as needed to provide you services. If you cancel your subscription, we will retain your data for up to 12 months for accounting purposes, after which it will be deleted.

Under GDPR, you have the right to access, correct, or delete your personal data at any time. You also have the right to data portability and to withdraw consent for marketing communications. To exercise any of these rights, contact us at theathleticperformanceplatform@gmail.com

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The Athletic Performance Platform provides access to digital training programs, coaching services, and related content via a subscription-based model. Programs are delivered through a web-based application.

EveryDay Athlete (9.99/month): Access to all 8 training programs with video demonstrations and progress tracking. Performance Athlete (50/month): Periodised sport-specific programming with fortnightly coach check-ins. Elite Athlete (75/month): Fully bespoke 1-to-1 online coaching with direct coach access and weekly feedback.

The EveryDay Athlete plan includes a 7-day free trial. No payment information is required to start the trial. After 7 days, you will be asked to subscribe to continue access. You will not be charged automatically.

All payments are processed securely through Stripe. Subscriptions are billed monthly on the date you first subscribed. Prices are listed in GBP. You can update your payment method or view billing history through your Stripe customer portal.

You may cancel your subscription at any time. There are no cancellation fees or minimum commitment periods. Upon cancellation, you retain access until the end of your current billing period. No refunds are given for partial months.

Your subscription is for personal use only. You may not share, redistribute, or resell any training programs, content, or materials provided through the platform. Accounts found sharing login credentials may be terminated.

Our training programs are designed by qualified strength and conditioning coaches. However, you should consult a medical professional before beginning any exercise program. You train at your own risk. The Athletic Performance Platform is not liable for any injuries sustained during training.

All content including training programs, videos, text, and branding is the intellectual property of The Athletic Performance Platform. You may not reproduce, distribute, or create derivative works from any content without written permission.

We reserve the right to update these terms at any time. Significant changes will be communicated via email. Continued use of the service after changes constitutes acceptance of the updated terms.